New Balaji soap ‘Kasturi’ launches on STAR Plus
Balaji Telefilms new offering ‘Kasturi’ launches on STAR Plus UK next month.
‘Kasturi’ is about a middle class girl and her struggle to protect her family�۪s legacy. It’s about her dreams and aspirations-which are closely intertwined with her family. She is a girl who finds happiness even in the smallest and simplest of things. ‘Kasturi’ is humble and polite but innately very strong-who’s fighting to build her own identity. Her beauty is in her simplicity and her respect for tradition. Her discipline and inherent strength enables her to stand up and fight for her right. Kasturi is determined to make a mark for herself.
It launched on STAR Plus India in April of this year. Since then, the Ekta Kapoor produced soap has eagerly awaited in the UK. ‘Kasturi’ has proved a ratings winner for the channel, giving stiff competition to its rival ‘Saat Phere’ on ZEE TV.
Ajay Vidyasagar, Executive Vice President, STAR India said, “Over the last 6 years STAR Plus has been successful in thoroughly entertaining the audiences. With Balaji Telefilms producing ‘Kasturi’ we sure can promise our viewers some compelling content on primetime. We are confident that ‘Kasturi’ will find a special place with the STAR Plus viewers.”
The show’s central character ‘Kasturi’ is played by Shubhangi Atre. Other Star cast of ‘Kasturi’ includes Rupa Ganguly, Madhumalti, Kanika Shivpuri, Priya Arya, Vikram Kapadia and Nikhil Arya to name a few.
‘Kasturi’ launches on STAR Plus UK on Monday 6th August, taking over the 22:30 slot from ‘Kahin To Hoga’ which ends on Friday 3rd August.