IIFA 2027 to stream globally on YouTube, ZEE TV retains TV broadcast partnership
IIFA
IIFA 2027 will be streamed globally on YouTube for the first time, while ZEE TV will continue as the event’s official television broadcast partner.
The announcement marks an expansion of IIFA’s digital presence, with the YouTube partnership expected to bring the awards ceremony to a wider international audience.
Alongside the livestream, YouTube is expected to feature additional celebrity conversations, creator-led content and behind-the-scenes coverage.
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ZEE TV will retain its television broadcast association with IIFA, allowing viewers to follow the celebrations through traditional TV distribution alongside the digital offering.
IIFA 2027 is scheduled to take place on 22nd and 23rd January at Etihad Arena on Yas Island, Abu Dhabi.
