Disney+ Hotstar & JioCinema merged entity named JioHotstar
JioStar, the recently formed joint venture with the merger of Viacom18 and Star India, announced the launch of JioHotstar
Bringing together JioCinema and Disney+ Hotstar, two of India’s top streaming platforms, this merger creates a powerhouse for premium sports, entertainment, and more. Combining extensive content, advanced features, and a massive user and subscriber base, it marks a groundbreaking moment in the global streaming industry. With nearly 3 lakh hours of entertainment, unmatched live sports coverage, and over 50 crore users, JioHotstar is set to revolutionise entertainment and unlock endless possibilities for audiences.
Speaking on the launch of JioHotstar, Kiran Mani, CEO – Digital, JioStar said, “At the core of JioHotstar is a powerful vision—to make premium entertainment truly accessible to all Indians. Our promise of Infinite Possibilities ensures that entertainment is no longer a privilege, but a shared experience for all. By integrating AI-driven recommendations and offering streaming in over 19 languages, we are personalizing content like never before.”
JioHotstar will offer a range of entertainment options, including shows, movies, and live sports, with both free and subscription-based access. Users can watch content without a subscription, while those seeking an uninterrupted experience can choose from various paid plans starting at Rs. 149. Existing JioCinema and Disney+ Hotstar subscribers will be able to transition smoothly to JioHotstar.
The platform will provide a diverse content library catering to audiences across 10 languages. It will include TV programming, original series, reality shows, blockbuster films, anime, and international premieres. JioHotstar will also feature Hollywood content from Disney, NBCUniversal Peacock, Warner Bros. Discovery HBO, and Paramount, offering a broad selection of global entertainment in one place.
With a mix of Indian and international content, along with extensive sports coverage, JioHotstar aims to bring a wide range of viewing choices to its audience.
Additionally, the platform introduces ‘Sparks’, a flagship initiative spotlighting India’s biggest digital creator through innovative and engaging formats.
“JioHotstar is setting a new benchmark for digital-first entertainment. The platform is immersive, inclusive, and audience centric. While we have endless entertainment to offer, we are committed to continually innovate and elevate storytelling, ensuring that every Indian, regardless of language, discovers content they love,” added Kevin Vaz, CEO – Entertainment, JioStar, while elaborating on the entertainment offering.
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JioHotstar aims to enhance sports streaming with interactive features designed for a range of viewers, from dedicated fans to casual watchers.
The platform offers coverage of major tournaments such as ICC events, IPL, and WPL, while also featuring grassroots cricket through competitions like the Indian Street Premier League and pathway events from BCCI, ICC, and state associations. Beyond cricket, it includes international sports like the Premier League and Wimbledon, as well as domestic leagues such as Pro Kabaddi and ISL.
JioHotstar’s streaming experience includes ultra-HD 4K quality, AI-powered insights, real-time statistics, multi-angle viewing, and additional feeds catering to different interests, providing viewers with an in-depth and customizable way to follow their favorite sports.
Emphasising the platform’s transformative role in sports, Sanjog Gupta, CEO – Sports, JioStar, said, “Sports in India is more than just a game—it’s passion, pride, and a shared experience that unites millions. JioHotstar is revolutionizing how fans experience live sports, combining the best of technology, access, and innovation. Whether it’s the high-octane IPL, the drama of the Champions Trophy, or the electric atmosphere of a Premier League showdown, we are committed to delivering an experience that is as immersive as being in the stadium itself. We saw this innovation extend beyond sports with the overwhelming response to Coldplay’s Music of the Spheres livestream, and we are excited to continue breaking new ground.”
JioHotstar’s new brand identity embodies its vision for boundless entertainment. The ‘Big Bang’ symbolises the dawn of a new era, while the ‘Ripples’ radiate outward, representing energy, transformation, and innovation.
Beyond entertainment, JioHotstar presents unprecedented opportunities for brands and advertisers. With its vast audience reach, advanced ad formats, and data-driven personalization, the platform offers unique ways for businesses to engage meaningfully with consumers.
The JioHotstar brand identity was developed by global creative transformation company, venturethree.
