Utsav Plus delivered its biggest ever ratings in the UK in recent times, according to exclusive data obtained by BizAsiaLive.com.
The No.1 Asian TV broadcaster stomped its rivals with a whopping 0.30% share – its largest in years. However, it was the largest ever for Utsav Plus since it was rebranded from Star Plus a couple of years ago.
Utsav Plus performed exceptionally well on most day parts on Monday with ‘Teri Meri Doriyaann’ proving the highest draw with 66,200 viewers, followed by ‘Ghum Hai Kisikey Pyaar Meiin’ attracting 39,000 viewers.
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PTC Punjabi was it’s closest rival with 0.14%, while Hindi rivals Sony TV and Colors managed just 0.06% and 0.03% share.