UK ratings: Star Gold & Zing ratings continue to rise

The ratings of Star Gold and Zing in the UK Asian TV ratings continued to rise to new heights, according to official data from BARB for week ending Sunday 15th December.

While the pecking order remained more or less the same, the two channels continued to add on new viewers bringing in record viewership. Star Plus was the dominant leader with 1,107,000 viewers, followed by UMP Movies with 843,000 viewers and Rishtey in third with 723,000 viewers.

A resurgent Star Gold was in fourth with one of the biggest audiences ever – bringing in 671,000 viewers during the week in question. ‘Duplicate’ starring Shah Rukh Khan, which was shown on Wednesday 11th December pulled in 32,500 viewers. Similarly other titles that did well on the channel during the week were ‘Bol Bachchan’ (23,200), ‘Ra.One’ (39,300).

Zing was in fifth place with 653,000 viewers – one of the biggest weekly reaches for the channel in history. The others in the chart were Colors (597,000), Sony SAB TV (567,000), Lamhe (504,000), Star Life Ok (469,000).

The news genre was led by Al Jazeera English with 904,000, followed by ARY News with 408,000 (last week 423,000), Geo News with 344,000 (268,000), Aaj Tak with 280,000 (last week 287,000), SAMAA TV with 223,000 (last week 235,000), NDTV 24×7 with 161,000 (last week 173,000) and News18 India with 46,000 (last week 42,000).