Overnights: India cricket win gives Star Gold huge surge in UK
Star Gold’s exclusive coverage of the ongoing India clash with South Africa in the T20 series, proved a huge success on Wednesday in the UK, according to exclusive data obtained by BizAsiaLive.com.
Star Gold was placed at No.3 in overall UK ratings on Wednesday with a whopping share of 0.14%, behind Star Plus, which led with 0.18% and Sony TV with 0.15%. Star Gold was by far the No.1 movie broadcaster, with B4U Movies in second place with a share of 0.04%.
Star Gold’s coverage of India v South Africa was watched by 38,800 viewers from 14:00 – peaking at 66,900 viewers towards the ends of the match.
Please note: Above data is overnight figures, which may change slightly after seven days when consolidated data has been accounted for. BizAsiaLive.com publishes consolidated figures every Monday.