British production house Hat Trick and India’s Miditech have built an alliance to create an Indian version of hit comedy show ‘Whose Line Is It Anyway?’.
‘Whose Line Is It Anyway?’, which started off as a radio show in the UK before debuting as a Channel 4 TV show in 1988 has already had success in America on ABC.
The show’s format consists of a panel of four performers who create short-form improvisational sketches of characters, scenes, games and songs on the spot, some based on audience suggestions.
“The potential for Whose Line in India is huge; both through television and live events as the comedy market in India expands. Miditech is the ideal partner for us as their track record in bringing internationally renowned formats to India is second to none. We look forward to seeing Whose Line on Indian screens in 2012,” said Hat Trick International group commercial director Paul Cohen.
“This past year alone Miditech has been instrumental in bringing some of the biggest formats in the world such as Survivor and The Voice to India. Whose Line is it Anyway? is a big step for us because it is not just about bringing another global television brand to India, it’s the relationship with Hat Trick and their comedy expertise that excites us even more. The standup comedy market is really the next big thing in entertainment and we hope to play a major part in it,” said Miditech head of development Nivedith Alva.
It has not yet decided which channel will broadcast the show.