ZEE Network are spreading their wings further by

launching yet another channel in other parts of Europe.

The already hugely popular Alpha ETC Punjabi channel was

made available in the UK two years ago and now can be

seen in other European cities.

Alpha ETC Punjabi launched on Hotbird over the weekend

and will use the same feed as the UK channel. Alpha ETC

Punjabi will be free to air until 9th June 2004. It can

be received from Hotbird III 13 degrees East and is

available for just 50 Euros extra per month or 220 Euros

stand alone annually.

Alpha ETC Punjabi along with ZEE TV and ZEE Cinema will

cost 300 Euros per annum. “We are delighted to be

launching Alpha ETC Punjabi in Europe. After ZEE TV and

ZEE Cinema, the launch of Alpha ETC Punjabi epitomizes

our commitment to our viewers’ in Europe to provide the

very best in South Asian entertainment.” said a

spokesperson from ZEE Network, UK.

Alpha ETC Punjabi is the only channel in the world that

carries exclusive coverage from the Golden Temple direct

from Amritsar, Punjab. As well as that, two movies a

week and hit shows such as Ghuggi Express, Akhada, Mata

Da Darbar, Pardesan Wich Punjabi and Jugnu Masta Da.