Zing UK has claimed the number three position amongst South Asian entertainment channels in June.
According to a release by the company, ZEE۪s Brit-Asian Bollywood channel Zing has seen a consistent rise in viewership this year. By mid-year, the channel was top third channel in the South Asian TV market, with a monthly reach of 1,048,000 in June.
Competing so closely with general entertainment big names is an impressive feat for a Bollywood channel, which also boasts a young audience and a high-end SEC ABC1 audience group. The channel۪s viewership comes from its mix of movies, Bollywood shows and music throughout the day.
Coming up later this month are blockbuster movie titles for the long summer weekends, including: Agneepath۪ on Sunday 20th July 12:00; Love Aaj Kal۪ on Sunday 20th July at 20:00; Ishqiya۪ on Sunday 27th July at 20:00. Watch out for Barfi۪, Heroine۪, Rock On۪ and Kai Po Che۪ in August.
Hear about the Top 10 Kapoor’s from the Kapoor Khandaan on ۪10 on 10۪ on Sunday 20th July at 18:30 and catch Zing۪s latest show Bollywood A to Z۪ on Sunday at 19:00, celebrating artists through the letters of the alphabet.