The UK TV premiere of ‘Ferrari Ki Sawaari’ on Saturday night (15th September) accelerated Star Gold’s ratings – even if it was by a small amount.
The blockbuster movie starring Sharman Joshi, attracted an audience of 61,600 between 20:00 and 23:00. It peaked slightly to 86.500. The share for the movie slot was 0.29% between the three hours.
Compared to a week ago, when the channel broadcast aired a repeat of ‘Golmaal 3’ in the same slot, Star Gold mustered in average audience of 2.800, peaking to 34,100. Its share last week was 0.03%.
Rival, UMP Movies was second in its slot with 37,800 on Saturday night, a peak audience of 65,400. Its average audience was 0.18%.