‘Race 3’ sold to Eros International for Rs.190 crore?


There’s no doubt that ‘Race 3’ is going to be one of this year’s biggest releases at Eid. However, recent buzz suggests that the film’s rights have been sold for a whopping Rs. 190 crore to Eros International.

Pinkvilla reports that the Ramesh Taurani production has seen the distributors and queuing up for its rights. A trade expert is quoted, “Salman’s TZH collected an estimated total of Rs 339 crore at the domestic box-office to become the third highest domestic grosser in Bollywood. There is a huge buzz and air of anticipation around Race 3. It has been shot mostly abroad and in prime locales in India and has some great action. Not only is it the third installment of the Race franchise but it also stars Salman Khan who recently gave the blockbuster Tiger Zinda Hai. Naturally studios have been queuing up outside Ramesh Taurani’s office for the last month to distribute the film. Apparently, there were four top contenders – Fox Star Studios, Reliance Entertainment (a division of the Reliance Anil Dhirubhai Ambani Group), Yash Raj Films and Eros International. Buzz is that Eros has made an outstanding offer to Salman Khan (co-producer) and Ramesh Taurani – something which is almost impossible to refuse. Eros has offered the producers a whopping Rs.190 (approx) which consists of Rs.160 MG (Minimum Guaranty Basis i.e. outright sale) to acquire the worldwide distribution rights of the film (except China) and Rs.30 crore (PN&A). While one has heard that YRF and Fox have bowed out of the match, Aditya Choksi from Reliance is still in talks with the producers. But Reliance might find it hard to match the offer and everyone in trade is talking of how Eros appears to have clinched the deal. Once both parties (Salman, Taurani and Eros) sign on the dotted line within the next few days, they will make an announcement.”

It seems Yash Raj Films were also in the running, as the source further added, “Initially, there was also a fifth player in the running for Race 3, along with Fox, YRF, Eros and Reliance. It was Narendra Hirawat’s NH Studioz, one of the biggest distribution houses in the trade, and who had distributed Tubelight last year. He was the first to opt out of the race as he apparently couldn’t match the asking price of the producers. As of now Race 3 and Thugs of Hindostan are two of the hottest films in Bollywood”.

‘Race 3’ stars Salman Khan, Jacqueline Fernandez, Anil Kapoor, Bobby Deol, Saqib Saleem and Daisy Shah.

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