Hum Masala delivered one of its biggest ratings in UK last night and came inches of overtaking market leader, Star Plus, according to exclusive data obtained by BizAsiaLive.com.
Hum Masala delivered a share of 0.11% with Pakistan Super League dominating the ratings. It was watched by 22,600 viewers at 15:30, followed by ‘Shadi Ke Baad’ at 11:00 with 15,600 viewers and ‘Eid Mein Tarka Pyar Ka’ at 13:00 with 11,700 viewers.
Star Plus remained on top with a share of 0.15%. Its top show was ‘Yeh Hai Mohabbatein’ at 19:30 with 89,400 viewers, followed by ‘Tu Sooraj Mein Saanjh Piyaji’ at 19:00 with 73,700 viewers and ‘Naamkarann’ at 21:00 with 67,600 viewers.
Prime TV stayed strong with its Pakistan Super League coverage. Its share stood at 0.10%. The channel’s cricket coverage averaged with around 28,000 viewers.
Hum TV attracted a share of 0.07% with ‘Teri Meri Kahani’ at 22:00 pulling in 28,200 viewers.
Geo TV also did well with a share of 0.06%. Its top show was ‘Umm-e-Haniya’ at 19:00 with 17,300 viewers.
Colors’ share was up to 0.04%, ZEE TV with 0.02% and Sony Entertainment Television with 0.01%.
Above data is overnight ratings supplied by Attentional – and may change slightly after consolidated figures become available in seven days from BARB.