Overnights: ‘Bol Bachchan’ pushes Star Gold ahead of UMP Movies

'Bol Bachchan' lifts Star Gold on Saturday night
'Bol Bachchan' lifts Star Gold on Saturday night

The World TV Premiere of comedy ‘Bol Bachchan’ on Star Gold on Saturday night (27th October) pushed the channel ahead of rival UMP Movies.

Between the scheduled time of 20:00 – 23:00, the Ajay Devgn-Abhishek Bachchan release averaged with a rating of 55,000 – peaking at 135,500 during the course of the film. The channel had an average share of 0.25% when the film was telecast.

Rival, UMP Movies had half the audience as Star Gold during the same time. For its 21:00 – midnight film, the channel could only manage an average audience of 24,800 – peaking at 67,300 later on. The channel’s share at the time was 0.35%.

Above data is an overnight rating ��� and may change slightly after consolidated figures become available in seven days from BARB.

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