Starting this Sunday (20th August), STAR News will launch an automobile handbook show targteing auto lovers and the layman alike, ‘Top Speed’. The show will offer a weekly dose of wheels, speed and panache and also news that can be used.
The half an hour show ‘Top Speed’ will proivde latest news on the newest cars & bikes and showcase new paradigms in automobile technology. Targeted at informing the viewers about the best bet he can place when it comes to automobiles, ‘Top Speed’ aims at providing the viewer with the ‘news he can use’.
According to an official release, the Indian automobile sector is clearly on the boom right now with vehicle sales growing at a rate of 8-10 per cent year on year. With many international players setting shop in India and marketing their products here, the scenario is now so much more exciting, yet so much more vexing for the potential buyer.
The programme will include test drives, vehicle reviews, expert advice on vehicle maintenance, the latest must-haves in accessories, exclusive reporting on auto shows, and much more. The show will feature a male and a female anchor that will look at a vehicle from the perspective of an expert and a layman respectively, thereby providing a comprehensive opinion on the vehicle. The two anchors will contest each other to prove their point, resulting in innovative situations and some real ‘top speed’ action.
The programme will be anchored by the ‘Auto Magazine’ consulting editor Rajiv Mitra. He has over a decade of experience in the auto sector and has been involved in every aspect, from testing vehicles to racing motorcycles and cars to writing about them.
Manpreet Waraich will be the co-host of the show, in her first tryst with the auto sector. Waraich will bring with her the curiosity of a layman when it comes to buying a vehicle thereby presenting the common man’s argument. Each episode of ‘Top Speed’ will comprise of two to three main modules. These modules could be any of the segments mentioned in the box, adds the release.