NDTV Imagine launches ‘Pati Patni…’ this month


NDTV Imagine has confirmed to BizAsia.co.uk that its much talked about new reality TV show ‘Pati Patni Aur Woh’ commences later this month.

‘Pati Patni Aur Woh’ arrives on the channel, weeks after the super success of ‘Rakhi Ka Swayamvar’, which until date remains the most watched Indian reality TV series this year.

The show will remove five unique celebrity couples from their glamorous lives and thrust them into the ‘real’ world where they will become parents.

‘Pati Patni Aur Woh’ is an adaptation of the hit international format by Love Productions called ‘Baby Borrowers’ and will be produced by BBC Worldwide Productions India.

Taking on the parenting challenge are India’s most noted television personalities:

1. Television’s Ram and Sita – Debina Bonnerjee and Gurmeet Chaudhary
2. Happily married for many years, the glamorous couple Shilpa Saklani and Apurva Agnihotri
3. Recently engaged and India�۪s most talked about couple – Rakhi Sawant and Elesh Parujanwala
4. On screen favorites and off screen newly-weds Juhi Parmar and Sachin Shroff
5. The scorching couple whose relationship is much talked about – Mouni Roy and Gaurav Chopra

‘Pati Patni Aur Woh’ allows these couples to go through the challenging, frustrating but rewarding experience of parenthood ��� from infancy to adolescence.

The couples will spend an entire month in a closed environment, monitored by cameras round the clock, which will capture their journey as they embark on a new life of discovery as first time parents.

Their journey will be divided into five stages:

Pregnancy: The women will be made to wear empathy bellies similar to that of a woman who is 8 months pregnant and will have to attend pre-natal classes.
Infants: A new born baby will be handed over to the couples and they will have to take care of it�۪s every need, including feeding, changing nappies and erratic sleep schedules.
Toddlers: They come in next, with their own set of demands and tantrums
Pre-teen and Teenagers: These are the rebellious years when parents need to learn how to discipline children, without alienating them.
The Elderly: Life comes a full circle with the arrival of the elderly and the couples will need to show maturity and understanding in dealing with them
The children taking part in the show are real life infants, toddlers, pre-teens and teenagers. Their parents will be behind the scenes 24×7, monitoring their child and the couple, through the cameras, in close proximity.

At the time of launching the show, Shailja Kejriwal ��� EVP Content, NDTV Imagine said, “This is as real as it gets! With Pati Patni Aur Woh, audiences will see these famous couples in real life situations and be part of their first journey into parenthood; sharing their joys, sorrows, trials and achievements. We believe that the show will not only resonate with all audiences and will also be a great fun experience for the younger generation, who plan to start their own families in the future.”

‘Pati Patni Aur Woh’ starts on NDTV Imagine UK on Tuesday 29th September. It will be shown over six weeks between Tuesdays and Saturdays at 20:30 (and repeat at 23:00 same night).

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