India ratings: Star Plus leads; Star Utsav up
Star Plus claimed back lead in latest India ratings, while sister channel, Star Utsav moved up to second place in free-to-air entertainment channels, according to Week 17 of 2016 data {HSM: NCCS All: 4+ Individuals: BARC India base ��� All India (U+R), Impressions (000s)}.
Star Plus registered 692202 Impressions (last week 628039 Impressions), followed by Colors, which slipped to No.2 with 679642 Impressions (last week 670523 Impressions). Sony Pal increased its viewership with 548932 Impressions (last week 531196 Impressions), ZEE TV was in fourth with 533468 Impressions (last week 539218 Impressions) and Star Utsav in fifth with 482952 Impressions (last week 419544 Impressions).
The next tier consisted of Life Ok with 478240 Impressions (last week 452797 Impressions), followed by ZEE Anmol with 474113 Impressions (last week 513643 Impressions), Rishtey with 411338 Impressions (435574 Impressions), SAB TV with 359899 Impressions (last week 359090 Impressions) and Sony Entertainment Television Asia with 347921 Impressions (last week 278738 Impressions).
In terms of programming, ‘Naagin’ was leading show across India with 16319 Impressions (last week 15787 Impressions), followed by ‘Yeh Hai Mohabbatein’ on Star Plus with 11566 Impressions (last week 10502 Impressions) and ZEE TV’s ‘Kumkum Bhagya’ in third with 11208 Impressions (last week 11050 Impressions), ‘Saathiya’ on Star Plus was in fourth with 10515 Impressions. ‘The Kapil Sharma Show’ on Sony Entertainment Television Asia debuted at No.5 with 8943 Impressions.
