Pakistan’s hugely popular news and entertainment service Geo TV could finally be launching next month.

According to insiders at the channel, officials at Geo TV and Sky have been meeting regularly for the imminent launch of the channel on Sky Digital.

The latest we have been told is that Geo TV could be launching as soon as Monday 28th March 2005. However, this tentative date is still be finalised by Geo TV and Sky and once confirmed, we shall notify you.

Rumours of the channel launching on Sky started last year when visual and audio tests of the channel were seen off the Sky EPG for several days. However, since then the channel has been awaited eagerly by followers of Urdu news and information.

As always, keep it with Biz Asia and Media 247 for the very latest.