BizAsia named Official International Digital Partner for 6th Hum Awards


The UK’s only Asian media and entertainment hub, has officially been named as the International Digital Partner for 6th Hum Awards, which take place in Toronto, Canada in July.

After exclusively covering the Star Parivaar Awards 2017, ‘Bigg Boss 11’ finale in January and Cannes Film Festival over the past three years, will be the official international partner for the star-studded ceremony for the first time.

In a first, will have access to the material from the array of Pakistani stars who will descend Toronto on Saturday 28th July. As well as main event updates, will also officially cover the build-up to the event, with updates from the rehearsals prior to the big night. This is the first time, Hum TV will be collaborating with an international outlet for online presence.

Raj Baddhan, Co-Founder of said, “It gives me great pleasure to announce our partnership with Hum TV for the exciting 6th Hum Awards in Canada. Hum TV has managed to stand out in the cluttered UK television market, with its strong audience connect and unique programming. With the Hum Awards, will give fans of Pakistani television and entertainment unprecedented coverage ahead of the huge night on 28th July 2018.” has been working closely with Hum TV since its launch in the UK/Europe market. The channel now boasts as the most watched Pakistani broadcaster in the UK. It has also regularly beaten market leader Star Plus in overnight ratings. Hum TV also proved a huge success during the all-important Ramadan period with record high ratings.

The 6th Hum Awards will take place in Toronto, Canada on Saturday 28th July 2018. Ticket of the Award Show are available here.

To buy Hum Awards tickets online click here.

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