Bala Iyer appointed Business Development Director at Sunrise Radio


Sunrise Radio, has strengthened its team with the addition of Bala Iyer as Business Development Director. Bala a senior advertising, media and marketing professional brings over 20 years of wide ranging experience to Sunrise Radio. Iyer was the founder of the multicultural agency, Di5 before it fell into administration in early 2020.

Tony Lit MBE, MD Sunrise Radio commented, “Bala will be a real asset to my already strong team and he is well placed to help us achieve our future goals.”

Kay McCarthy, National Sales & Marketing Director said, “I’ve always admired Bala’s work and I’m looking forward to working with him, towards increasing our client base.”

“I can’t wait to join Sunrise, it will be an honour to work with Tony and his cracking creative and sales team. It’s a really exciting time to be part of radio as it sees a surge in popularity and effectiveness,” said Bala Iyer.

Bala joins Sunrise Radio today, Friday 14th May 2021.

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