Akshay Kumar’s ‘Laxmmi Bomb’ to release directly on to Hotstar?


With the ongoing coronavirus pandemic threatening businesses globally, it now seems filmmakers are being put into a predicament about the future of upcoming releases.

If sources are to be believed, Akshay Kumar’s ‘Laxmmi Bomb’, which was due out at cinemas on Eid 2020, may release directly on digital platform, Hotstar (Disney+ Hotstar).

Whilst the film’s shooting completed in March, post production on the film has been done from home during the lockdown. A final decision on whether the film will release on digital or theatrical is yet to be made.

A source told a leading publication, “Akshay wants to make sure none of the invested parties make losses, and that the movie reaches a wide audience. While Disney+Hotstar ensures a worldwide reach, making the film available across small towns in India will be a concern for them.” Well, if this ends up happening, Akshay will be one of the biggest superstars to opt for a digital release as opposed to a theatrical release. The superstar also has ventured into OTT space with his series The End that is still in the works and had announced about it with a huge bang. The source also said, “Although currently, the lockdown is on till May 3, theatres may continue to remain closed to ensure social distancing. In such a scenario, the team may consider having a direct-to-web release.”

Keep it with BizAsiaLive.com for more.

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