Zing UK begins streaming on mobile phones

ZEE Network’s music and lifestyle channel, Zing UK has launched a dedicated mobile phone service via Yamgo.

It’s the first time that a ZEE Network UK channel is being made available on a mobile platform. Zing is being offered free, alongside rival channel B4U Music on Yamgo.

To access the channels, mobile phone users will need to visit www.yamgo.tv from their handsets and hit the ‘play’ button on the respective services.

“Since its inception Zing has made an enormous impact on the hearts and minds of the Asian television audience. Launching on the Yamgo TV network is an important and crucial step in reinforcing Zing as the world�۪s most popular Asian music and entertainment channel. We see enormous potential for further development of the brand and this innovative cooperation with the leading technology provider in the industry will place Zing at the vanguard of mobile TV growth,” cited Sangraam Marathe, Head of Subscription and Distribution, ZEE Network Europe.

Both Zing and B4U Music can be viewed via Yamgo on users�۪ handsets who have a 3G data plan or a Wi-Fi connection.