Zing to launch ‘Bollywood A to Z’ this week
Popular music and lifestyle channel, Zing is launching a new Bollywood show this wee called ‘Bollywood A to Z’.
The innovative show will focus on a letter of the alphabet, putting the spotlight on all stars whose names begin from that letter. The show will cover all actors who have made a difference to the world of Bollywood ��� from classic stars to the latest budding talents. Plus enjoy full variety – including trivia, details, history, future, bio and more.
The first episode opens with the biggest super star in India- Salman khan and all the scandalous elements which make him who he is. The first alphabet itself creates a stir as A in his life stands for Aishwarya Rai ,the show starts with him being labeled as the crazy boyfriend, girlfriend beater, psycho and all the other attributes that were attached to him while he was in love with Aishwarya Rai.
Archana Kanade, Business Head – Free-To-Air Channels said, ���Bollywood A to Z is a unique format to quench the audience�۪s thirst for all things Bollywood! Zing is committed to giving viewers what they enjoy with a touch of innovation. Bollywood shows are popular amongst Zing viewers, with the channel having increased their repeat windows in the last month so that viewers do not miss out. This has been working with Zing�۪s ratings performance continuing to thrive this year. This month so far, weekend ratings have been up by a huge 62% compared to the previous month and we aim to add a further Zing to our viewers�۪ weekends with this new show�.
‘Bollywood A to Z’ launches this Sunday at 19:00 on Zing. And to mark the launch, Zing will be giving away Bollywood goodies from the Zing TV Uk Facebook page each day this week.
