After six years since it’s last major overhaul, ZEE TV will be unveiling it’s latest look complete with a new logo and strapline.
Whilst details are sketchy at this moment on the change, one thing’s for certain, the new look will be promoted in a huge way.
The current slogan “Har Pal Banaye Ek Naya Rishta” will also be refreshed.
According to sources ZEE TV is planning to promote the change in the most exuberant way for which they are preparing a special promo shoot and an event with the faces from the channel.
The whole event will be produced by Wizcraft.
Incidentally it was only last summer when rival Star Plus unveiled it’s new on-air look and positioning.