ZEE Network has added five new channels on the Dish Network platform in the United States.
The new channels consist of Zing, ZEE Business, ZEE Smile, ZEE Kannada and ZEE Marathi, making it the largest launch of channels by any South Asian broadcaster in the US. Dish Network already offers ZEE TV, ZEE Cinema, Alpha ETC Punjabi and Ten Cricket.
CEO Suresh Bala of ZEE Network America said, “The advent of more ZEE channels on Dish Network acknowledges the vitality and influence of the South Asian audience in the United States. We are pleased to partner with Dish Network to give South Asians who live and work in the US- Indians, Pakistanis, Sri Lankans, Bangladeshis, and now Kannada and Marathi-speaking audiences a full range of entertainment choices and business news.”
Averred Dish Network vice president of International Programming Chris Kuelling, “ZEE TV۪s selection of channels, exclusive nationally to Dish Network, allows the South Asian population in America to connect with their home country in a way not offered by any other television provider.”