ZEE Cine Awards confirmed for January 2011

ZEE Cine Awards have now officially been confirmed to take place in January 2011 after a sabbatical of two years.

Earlier it was reported that the event would take place this autumn but channel officials have now set the date for Friday 14th January 2011 at Singapore’s Marina Bay Sands.

The awards ceremony will be held at the Sands Expo and Convention Center in the Grand Ballroom with a simulcast to the Event Plaza, to allow thousands of fans to dance to Bollywood�۪s best beats and get a glimpse of their favorite actors.

Mohan Gopinath, Business Head, ZEE Cinema, said, “It is fitting that ZEE Cine Awards 2011, which celebrates the emergence of Indian cinema on a global platform is partnering with the Marina Bay Sands. Over 500 million viewers across India, USA, UK and Asia choose ZEE Network to be the preferred choice of entertainment. This event showcases the cr̬me de la cr̬me of Indian cinema and provides a platform for the Indian film fraternity to interact with global fans and media.”

“The incredible venues, facilities and expertise that Marina Bay Sands, Singapore has to offer will showcase Bollywood at its best. Hosting this event will reinforce a number of characteristics that represent India & Singapore ��� open, tolerant, hospitable and creative ��� while also showing the many art and cultural possibilities. We will work together to make this year’s event the most memorable celebration for Indian Cinema for all our viewers,” he added.

ZEE Cine Awards were last held in London in 2008.