ZEE becomes title sponsor of London Mela

In a lucrative sponsorship deal, ZEE Network UK has been signed up as the title sponsor to this year’s London Mela.

The huge outdoor event, which takes place on Sunday 6th September at Gunnersbury Park, London, will see the popular network headline sponsor the event. The multi-year sponsorship deal will see the event be rebranded to ‘ZEE London Mela’, which will give ZEE Network the exposure to the biggest outdoor Asian mela in the UK. Despite ZEE Network known to sponsor other melas around the UK, the ‘ZEE London Mela’ is no doubt the largest in terms of the footfall expected during the day.

An official announcement from London Mela organisers is expected in the next couple of weeks.