Viacom18 unveils new identity of Colors Infinity

Viacom18 has revamped the look of its English entertainment channel, Colors Infinity.

The new look, which went live this week, seems a complete shift away from the darker colours to a much more warmer subtle pink and purple look, similar to flagship channel Colors.

As a part of the new change, Colors has introduced a slate of new shows, being aired in India for the first time.