Viacom18 have appointed Ajit Andhare as the chief operating officer of its film business – Viacom18 Motion Pictures.
Andhare replaces Vikram Malhotra, who previously resigned from the post. Andhare joins from his post at Colosceum Media as CEO which he founded, along with Capital18.
Viacom18 Media Group CEO Sudhanshu Vats said: “In Ajit, we’ve found the right leader to drive Viacom18 Motion Pictures to the next level of growth & profitability. His passion for films coupled with his education and experience across varied fields like Engineering, Marketing and Creative production give him the edge to build a Business that would become a benchmark in the industry.”
Andhare said, “The fundamentals of Motion Pictures business in India are improving with growth in digital distribution, multiplex screens, emerging digital platforms and above all success of high content cinema. It’s a great opportunity to lead one of country’s premier studios recognized for its distinguished work in this exciting context.”