After days of rumours, it has been confirmed by Indiacast UK that Vasdev Tuli will remain at the organisation as its Head of Sales (specialist channels). Indiacast UK operates Colors, Colors Rishtey, Colors Cineplex, MTV Beats and News18.
It was earlier reported that Tuli could be leaving to join the newly formed sales house, Multicultural Media Sales (MMS). The company represents key Asian broadcasters Sony Pictures Networks (UK) and Sunrise Radio. Other channels being represented by MMS include those managed by Alliance Advertising and Ethnic Media Limited including leading Indian and Urdu news and entertainment broadcasters such as NDTV 24×7 which is the No. 1 Indian news channel in the UK.
The formation of MMS has been supported by industry stalwarts including Managing Director of Alliance Advertising, Sajjad Shawl, Managing Director of Sunrise Radio Tony Lit MBE, Executive Vice President at Sony Pictures Networks’ Neeraj Arora and Managing Director of Here and Now 365 Manish Tiwari.
Tuli has been with Indiacast UK since August 2018. Prior to this, he worked with Lyca Media and ZEE Entertainment Enterprises Limited, UK.