US TV ratings: Star Plus thrashes out rivals

Star Plus
Star Plus

With Star Plus dominating ratings in India and UK, the broadcaster has officially marched ahead of rivals in the USA market.

According to official data from Nielsen Local TV View for the period of 15th – 21st August 2016 between 18:00 – 23:00 (ET), Star Plus scored a whopping 86%, while the closest rival, Sony Entertainment Television could only manage 7%, TV Asia was in third with 5% and ZEE TV in fourth with 3%.

Star Plus was America’s most watched South Asian channel, which included data from live and same day data stream.

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