Punjabi channel ZEE Punjabi was honoured by leading Sikh religious organisations in the UK for its exemplary service to propagate Punjabi culture and Sikh values across the globe.
While honouring the ZEE Punjabi team in Birmingham, Bibi Gurdev Kaur OBE., Chairperson of Sikh Naari Manch-UK said, ‘Ekonkar’ is a unique contribution of ZEE Punjabi to enlighten viewers on the real perspective of Sikhism and it’s true values”. Ekonkar is India’s first of its kind TV Programme on Gurbani, Sikh religious values, views and news with an objective to give Punjabi viewers an enlightened perspective of Sikhism.
Ekonkar airs daily at 08:30 on ZEE Punjabi, Sky 798.
The ZEE Punjabi team was specially invited to England’s oldest and historical Khalsa Jatha Gurudwara, better known as Shepherd Bush Gurdwara in London for the felicitation ceremony. Speaking on the occasion, Mr Sanjay Vohra-Editor, ZEE Punjabi reinforced the Channel’s commitment to promote and propagate Punjabi language, Punjabi culture and spirituality through News, Devotional Programmes and other programmes on ZEE Punjabi.
“Our Channel’s tag line ‘Apni Boli Apna Maan’ truly endorses our commitment to the same”, Mr. Vohra concluded.
With the growing popularity of the ZEE Brand globally, the visiting team was well received in England by all religious groups, cultural groups, social activists and politicians of Indian origin and excellent hospitality was extended to them in London and Birmingham. Complimenting the hosts for their hospitality, Mr Vohra stated, “It was matchless! Punjabian da koi jawaab nahin bhaanve Amritsar hove jaan London.” (Punjabi’s hospitality is matchless, be it Amritsar or London).
As a sizeable Punjabi community from India and Pakistan lives in England, the visiting team interacted with Punjabis on the streets of Southall, in the Parliament and shared their take on life in England, pressures and challenges thereof.