Trinity Pictures promotes new movie franchise in Bollywood

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Kabir Khan
Kabir Khan

Although the prospect of a movie series, such as the ‘Dhoom’ and ‘Krrish’ trilogies, suggest sequels of successful movies are not uncommon,��Hindi filmmakers have so far struggled to warm to the idea of developing movie franchises.

That is all set to change. Under Trinity Pictures, owned by��Eros International, a host of franchises will be established in the coming years. According to��Indian Express, Ajit Thakur, CEO of Trinity Pictures, shared, “We��want to focus on franchise films ��� from the inception stage. We will invest more in developing the characters and their worlds. We will write the first film of the franchise only when we see the possibility of making at least three films with them.”

The USP of most of these movies will be the large scale production and larger than life story-telling. Although confident, IIM-Lucknow alumnus Thakur’s approach is a logical albeit precautious one, “If the first installment of a franchise works, then the second one will be out in 12 months. If it does not, then we will tweak our approach.”

Apparently, the initial project to release under this new initiative will be an action movie for children, directed by Amole Gupte. A child secret agent will be the focal point of the movie which is set to go on the floor this month. Trinity Pictures had earlier announced it’s first batch of films, an action movie inspired by ‘Haathi Mere Saathi'(1971); another set around the exploits of buddy cops; and an Indo-China venture.��It is suggested that two projects under the Indo-China franchise will be co-produced in conjunction with a leading Chinese studio and shot in both languages. The first project, directed by Kabir Khan of ‘New York'(2009) and ‘Ek Tha Tiger'(2012) fame, is a drama that will explore the leading character’s journey from India to China.

Trinity Pictures has already appointed a host of dedicated writers who have created over 10 original franchises so far. Out of those, at least 4 movies will go into production within the next year. Thakur has expressed his excitement about reviving the spy genre which is said to be shepherded by writer-director, Siddharth Anand, in India.

The projects draw further interest due to the potential of new faces being considered at the forefront. “Whether we have big stars or not, we have tried to widen the range of these movies. We are working on offering new genres to the audience”, explained Thakur, who intends on introducing corresponding merchanise as well.

Stay updated with��BizAsia for the latest.

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