There was once (and still is) the feeling that two films that release on the same day would eventually harm each other and this is why there is always a juggling act between producers when their films are upcoming. However, it seems even trailer clashes are now apparent as BizAsia has learnt that the Happy New Year۪ and PK۪ trailer are likely to be unveiled on the same day next month.
The two films star Shah Rukh Khan and Aamir Khan respectively and will therefore be an interesting clash. Aside from that, the date in question is 15th August which is incidentally also the same day that Singham Returns۪ releases.
No doubt Aamir will be planning elaborate and innovative promotions for his film and news did come about yesterday that Shah Rukh and the rest of the crew of Happy New Year۪ would be flying to America and London on tour.
The end of the year is set to be a very interesting one it seems. Stay with BizAsia for the latest.