Star TV UK becomes first to advertise on London Tube panels

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Star TV UK advertise on London Tubes

Star TV UK has become the first Asian broadcaster to use London underground tube panels in its latest marketing phase.

Star TV UK advertise on London Tubes

The strategy is to target Londoners using the tube service, to reinforce Star TV’s ‘Come Home To Entertainment, Come Home To Star’ campaign. The promotions went live on Thursday and will remain on board during the course of the busiest shopping period during the festive season.

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