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Star Plus to sponsor mainstream soap award nod

Star Plus has confirmed that it will be sponsoring the ‘TV Soap of the Year’ category at this year�۪s TRIC Awards 2012 (Television and Radio Industries Club) which is one of the most anticipated award ceremonies on the UK TV and Radio calendar.

The battle is on with ‘Coronation Street’ taking on the might of ‘EastEnders’ and ‘Emmerdale’ – all three soaps vying for the title of ‘TRIC TV Soap of the Year 2012’.

The countdown has started for this year�۪s Awards ceremony, which will take place on Tuesday 13th March at The Grosvenor House, Park Lane, London.

Yeshpal Sharma, Vice President, Star UK & Europe commented, “We�۪re proud to be sponsoring this year�۪s TV Soap of the year category at this year�۪s TRIC awards. We wish all the nominees success.”