Star TV’s second entertainment channel, Life Ok has undergone management changes.
According to reports, Yuvraj Bhattacharya who was previously the channel’s creative director has turned the programming head. Meanwhile, Sushma Rajesh is now the channel’s marketing head, leaving the post of programing head. The channel has been without a marketing head since December last year after Pratik Seal became the business head of Star TV’s free-to-air channel, Star Utsav.
Star Life Ok is undergoing some of the biggest changes with new shows being introduced over the next few weeks. It remains India’s third most watch Hindi entertainment channel, dislodging Colors from number three.