Shah Rukh Khan has apparently been roped in as ambassador of West Bengal. It is believed that the actor will feature in a TV campaign.
We have decided to keep Shah Rukh Khan as a part of our new campaign which is being worked out. The new TVC will be ready within next three months, said Ajit Ranjan Bhardan, West Bengal tourism secretary.
The O&M have been given a three-year period 75 lakhs per year to devise a new tourism campaign for the area. HVS have been appointed by the government to boost the tourism sector.
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