Shah Rukh Khan has always given his best effort to his productions, going all out at both the production and marketing stages.�� As an interesting marketing technique, Khan will apparently be planning roadshows in the US and Canada to promote his upcoming film, ��Happy New Year�۪, in the months of August and September.
���Shah Rukh will be taking all of us from the cast of ��Happy New Year�۪ to the streets in various cities of the US and Canada where we will be performing and interacting with fans,� a member of the cast revealed to DNA India.
Directed by Farah Khan, ��Happy New Year�۪ stars Khan alongside Abhishek Bachchan, Deepika Padukone, Boman Irani and Sonu Sood.�� The film is slated for a Diwali 2014 release.
Stay with BizAsia for more.
