Sony TV unveils new branding and logo

Sony Entertainment Television has unveiled its new branding and logo today.

The channel, which is celebrating its 21st year anniversary today revealed their new look during its flagship programme ‘The Kapil Sharma Show’.

The tagline for the channel’s new branding is ‘Naye sangeet’. The branding is focused on “when relationship turns into partnership life looks up and leaps forward, our differences dissolve and we appreciate each other more, laugh together more and hence it’s a win win for all.”

This is the biggest change in the channel’s logo and presentation since it launched 21 years ago.