Sony Entertainment Television Asia is venturing out by adding more comedy elements to its existing programming schedule.
Come November, the channel will be launching two new shows – ‘Sukh By Chance’ and ‘Hoshiyaar Satrug Aaya Reh’.
‘Sukh By Chance’ is a story about a Gujarati family who struggle each day to meet their daily needs but all the family members are strongly bonded with each other, love and respect each other. There are three brothers in the family who work very hard to earn their bread and butter. Suddenly they become very rich with a lot of money coming eventually changing their life styles and even their mindsets. Its then that friction starts developing in the family breaking them apart.
‘Hoshiyaar Satrug Aaya Reh’ will see famous stand up comedian Navin Prabhakar in the lead role. The show is believed to be a rib tickling comedy and it will be a daily.
A Multi Screen Media UK spokesman confirmed to BizAsia.co.uk that ‘Sukh By Chance’ is expected to launch sometime in early November, while a date was still being finalised for ‘Hoshiyaar Satrug Aaya Reh’.
Recently, it was announced that the new series of ‘Comedy Circus’ rebranded to ‘Teen Ka Tadka’ will be launching this month.