Comcast has confirmed plans to launch a new global news channel, a collaboration between Sky and NBC.
Financial Times reports that the channel NBC Sky World News, will see the two transatlantic brands coming together, competing directly with CNN, BBC World News, etc.
It is worth noting that Comcast recently acquired Sky, including its Sky News division for more than £40 billion.
The network’s main newsroom will be at Sky’s Osterley office in West London, with a further ten news international bureaux also opening over the next few months.
NBC News International president Deborah Turness told Variety, “We see an opportunity to begin an approach that isn’t filtered through a US perspective or a British perspective or any national perspective.
“We can bring our journalism to the wide world, but also invest heavily in global journalism so we can add to the story and really create an approach and product that can deliver the global perspective we believe the world wants right now.”
Sky News’ main service will continue broadcasting as normal.