Former CEO of Star Network and NDTV Imagine, Sameer Nair has joined Balaji Telefilms as Group CEO.
Among varied achievements, in his role of Programming Chief of Star TV, Nair was responsible for revamping the network and launching the combination of ��Kaun Banega Crorepati�۪ and the Balaji daily soaps on Star Plus in the year 2000.
Shobha Kapoor, Managing Director, Balaji Telefilms, said, ���We are delighted to have Mr Nair joining the Balaji family. He brings with him immense and diverse experience in the media and entertainment industry and an acknowledged record of content innovation, business leadership besides being an excellent resource unifier. Over the last several years we have built an unparalleled franchise in creation of television content and have also developed a very strong brand equity within the film production segment. We are excited that he possesses the same passion for entertainment as us and we look forward to him further reinforcing Balaji�۪s inherent strengths in both segments and driving the company�۪s growth and expansion strategies to help us scale greater heights.�
Nair said of his new role, ���I have enjoyed a wonderful association with the Kapoor family since 2000 following the launch of the hugely successful ��K-series�۪ on Star Plus and later with their shows on Imagine. Undoubtedly the team has done a remarkable job of creating one of the most vibrant entities in content generation. The M&E industry is currently at a very dynamic stage and will continue to present several exciting opportunities across all segments, heralding significant change in times to come.�
���I am delighted to have the opportunity of being a part of an extremely exciting business at one of India�۪s most pioneering, creative and talented media houses. Given Balaji�۪s several strengths as a business, it is very well poised to capitalise on emerging growth prospects. I look forward to working together with Ekta, Shobha and the team in driving strategic initiatives, furthering the group�۪s vision of being regarded as an innovative entertainment powerhouse and enhancing value for all stakeholders,� Nair added.