With Salman Khan’s upcoming film ‘Sultan’ creating much curiosity amongst fans, it is now believed the film will take an unprecedented start at the box office, not only in India but in Pakistan too.
The film could emerge as the most profitable movie on Eid in Pakistan – beating the biggest ever hit ‘Jawani Phir Nahi Ani’, which released last year. News18 reports film exhibitor Nadeem Mandviwala saying that that all shows of ‘Sultan’ for the first five days have already sold out in Pakistani cinemas.
“This Eid ul-Fitr, Sultan is expected to be the most profitable film among the multiple releases lining up at the theatres. What remains to be seen is whether it will break the several box office records set by Jawani Phir Nahi Ani last year,” said Geo Films representative, Muhammad Nasir.
“There are no major releases set to compete with it. It’s clear that there is no major competition. We are expecting it will earn Rs 70-75 million during Eid holidays. We are pinning high hopes on Sultan because of Salman’s huge following in Pakistan and his track record of ruling the box office during Eid season,” said Mr Nasir.
‘Sultan’ is being distributed by Geo Films in Pakistan.