Sajid Nadiadwala teams up with Banijay Asia for film, web content & TV shows
Sajid Nadiadwala’s Nadiadwala Grandson Entertainment has inked a significant Rs. 100 crore partnership with Banijay Asia, aimed at producing a diverse range of films, web series, and TV shows. This collaboration promises to bring fresh storytelling perspectives to various platforms.
Expressing his enthusiasm, Sajid Nadiadwala remarked, “We thought it was time that we both came together to unlock a fresh perspective on storytelling. We will be delivering content across genres, across screens, and across boundaries.”
Banijay Asia’s CEO, Deepak Dhar, echoed this sentiment, emphasizing their focus on creating engaging content for multiple screens. “It’ll be a combination of bringing some of the biggest international adaptations to India, combined with a robust slate of original IPs,”
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Dhar added. He also noted that the format—whether film or OTT—will be determined by the nature of each project.