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Sabyasachi among leading couturiers to attend Aashni & Co Wedding Show 2018

Indian fashion luminary, Sabyasachi, will be among the coveted lineup of couturiers participating in the UK’s leading, South Asian high fashion extravaganza, Aashni + Co Wedding Show 2018, taking place at Somerset House, London on 21st January 2018.

Today, with four flagship stores across India under his eponymous label, Sabyasachi; formidable national and global collaborations; as well as a strong foothold in the Indian film and television industry, Sabyasachi Mukherjee is a revered and celebrated name in the fashion fraternity and is especially credited with refreshing memories of India’s halcyon past with his signature products and profoundly vivid imagery.

Every Sabyasachi product is lovingly and painstakingly created by the skilled hands of artisanal craftmen using traditional techniques passed on through generations. The House of Sabyasachi keeps artisanal craftsmanship, heritage, creativity, exceptional quality and par excellence service at the core of all its activities. Each handcrafted product is unique and each experience is memorable. The brand’s bridal couture is reflective of women and men who are modern but are also deeply rooted in tradition. Visitors to the Aashni + Co Wedding Show will have the opportunity of meeting the designer in person.

After three successful residencies at The Dorchester, Mayfair, Aashni + Co Wedding Show 2018 will transform one of the UK’s leading cultural venues, Somerset House, into a wonderland for discerning brides and fashionistas alike, setting a landmark precedent in the South Asian fashion and bridal sector in the UK. Some of India and Pakistan’s most celebrated designers will once again descend on the Capital to present their latest bridal and couture collections on one high-end platform. Showcasing alongside them will be the leading names in fine jewellery, accessories and wedding/ occasion services, with visitors having the opportunity of meeting their favourite and wish list designers and suppliers in person, accessibility being key to the show.

Participating brands to exhibit in the Department of Clothing will be: Sabyasachi, Tarun Tahiliani, Gaurav Gupta, Rimple & Harpreet Narula, Astha Narang, Bageecha, Elan, Gaurang, Mishru, Samant Chauhan, Shantanu & Nikhil, Shehla Chatoor, Shyamal & Bhumika and Varun & Nidhika.

Exhibiting brands in the Department of Fine Jewellery will be: Amrapali, Araaya, Birdhichand Ghanshyamdas Jewellers, Jaipur Gems, Jewels by Queenie, Khanna Jewellers, Moksh, Rose Diamonds and Sunita Shekhawat.

Participating names in the Department for Jewellery and Accessories will be: Aamir Naveed, Ahujasons, Ambreen Ahmed, Amishi London, Chakra, Isharya, Outhouse, Paraphernalia, Rani Pink, Rusaru, RWS, Shaan Mu and The Wedding House.

Style council will also be provided during the day through a series of intimate masterclasses with some of the most internationally respected names in styling, makeup artistry, wedding planning and the fashion and beauty blogosphere.

January being the seasonal buying and browsing period for Summer brides and grooms, Aashni + Co Wedding Show 2018 will curate the latest bridal, occasion wear and couture collections from the top tier of the South Asian design spectrum, alongside the leading brand names in jewellery, accessories and wedding services. The grandiose of Somerset House will be further transformed through floral styling by Zita Elze, an award-winning artist, designer, teacher, creator of the Living Embroidery Bridal collection and design consultant.