Sunrise Radio’s talk-skewed station Kismat Radio is rumoured to be planning a launch in the Midlands region.

Kismat is currently only available on 1035AM in Greater London and DAB digital radio in Bradford and Huddersfield. It also recently phased out its mainstream station Easy Radio to make way for Kismat Radio on DAB in London.

Speculation is rife that an application for the station’s Midland’s plans has already been put forward. It is not yet known whether Kismat Radio would launch in addition to the group’s existing Sunrise Radio and Punjabi Radio in the area or if it will be replacing the latter on the Wolverhampton/Shrewsbury multiplex.

Keep it with BizAsia.co.uk for any latest development.