Rohit Shetty on making successful commercial films


Popular filmmaker, Rohit Shetty has recently been basking in the success of ‘Golmaal Again’ (2017). Prior to this, Shetty has witnessed a string of other hit films too.

Asked if he felt anxious about the failed films prior to ‘Golmaal Again’ this year, he was cited in Bombay Times saying, “No… What has happened is that just because you have a big star, you tag it as a commercial film. I don’t see ‘Tubelight’ as a commercial film. Whereas Salman Khan’s latest film is a commercial film — you can make out, there is action, there is song and there is everything what a Salman Khan film should be like.”

He added, “I don’t see ‘Jab Harry Met Sejal’ as an out and out Shah Rukh Khan commercial film. So you can’t call these two films commercial. And other than that what happened this year was that a lot of people took back-foot, ‘Oh, commercial is not going to work’, which is a wrong theory altogether. A good commercial film will always work.”

Shetty spoke about the changing times in the kind of films that are being accepted at the box office, “The kind of films I make are for pan-India. There’s a large segment of the audience which come and see these kind of films, commercial films… I make commercial films keeping in mind my audience which is largely family audience and mass audience and I try to cater them every time. It’s just going right all the time… That’s all I can say. I try to cater to a segment of audience which I know (would like my cinema).”

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