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RAJAR: Q2/12 London Breakfast shows data

Sunrise Radio Breakfast show wins race
Sunrise Radio Breakfast show wins race

While Sunrise Radio continues to shed listeners nationally, in London, it still holds the most listened to Asian radio breakfast show.

The ‘Sunrise Radio Breakfast Show’ with Andy Gill has lost 5,000 listeners during the past three months. Its weekly reach currently stands at 153,000. However, if calculated data over the past one year, the breakfast show in question has lost 60,000 listeners.

Buzz Asia’s flagship show with Doni Brasco had a weekly reach of 55,000 – that’s slightly down by 4,000 compared to the previous quarter but up by 10,000 over the past year.

Kismat Radio added 5,000 new listeners to its breakfast show during this period. Its weekly reach stood at 38,000 – up from 33,000 in Q1/2012. Over the past twelve months, Kismat Radio’s breakfast show was down by 31,000 listeners.