Raj Baddhan has been appointed the Chief Executive Officer of Lyca Media, it’s been confirmed.
The popular media executive, who announced his exit from Sabras Radio after 14 years on Tuesday, will be taking charge of the Lyca Media owned stations – Lyca Radio, Lyca Dilse and Time 107.5FM. He will be based at the company’s HQ in Canary Wharf and is due to start in early-January 2021.
Raj Baddhan said, “I’m thrilled to be joining the huge global brand, Lyca and to be given the mandate to take the Lyca radio stations to a completely new level. Despite the difficult times we’ve all been through, an exciting period beckons for Lyca Media. There’s a change coming!”
Baddhan previously worked with ZEE Radio (London) and Radio XL (Birmingham). He will bow out from Sabras Radio on Thursday 24th December 2020.
Prior to Baddhan, Sunil Rohra and Rajan Singh held the CEO position at Lyca Media.