PTC Network launches four channels in US using Amagi platform

PTC Network has launched four channels in the US using Amagi, the global cloud-based technology for TV and OTT broadcasters.

In addition to its existing offerings, PTC Punjabi, PTC News and PTC Chak De, the broadcaster has now launched PTC Punjabi Gold, PTC Music, PTC Dhol TV and PTC Simran.

“That’s an incredible seven Punjabi channels for viewers in the US, making us one of the largest providers of Punjabi TV content in the region,” said Rabindra Narayan, Managing Director and President, PTC Network.

Last year, the network had transitioned its entire operations to Amagi cloud platform, moving away from traditional, capital-intensive, hardware-based playout infrastructure. “The pay-as-you-go model from Amagi coupled with its scalable cloud playout solution has given us the much needed flexibility to expand our operations with very short lead time. By collaborating with Amagi, we are now better positioned to cater to audience needs than ever before,” added Narayan.

Using Amagi CLOUDPORT, PTC Network is able to spin up new channels on the AWS cloud, complete with advanced dynamic graphics, scheduling, playout and monitoring, and deliver the channels to platforms in the U.S., such as Dish TV and Sling for further distribution. The entire workflow can be managed from any remote location using a simple web-based UI.